Detailed features V5.0 and roadmap V6.n
Objectives
The goals of the Popsell programme are:
Commerce: Increase Aquisition + Conversion + Loyalty
Customer Experience: Making the Customer Experience Premium
Sales Teams: Leveraging teams and enhancing their impact
The platform has been entirely designed to be:
Omnichannel: Digital + tailored for Store and Phygital sales
Long-term: Based on the concepts of Direct Selling to build a close, long-term relationship
AI powered: Monitoring, co-pilots, AI agents
Components
The Popsell platform is made up of three different components:
Popsell App: A complete Web App dedicated to vendors and Brand ambassadors (Progressive Web App), to manage content creation and conversations.
Popsell Manager: a Web platform dedicated to Brand administrators to monitor activity using dashboards, and to configure and manage the programme.
Widgets: Web components to be embedded into the Brand e-commerce platform.
Since V5.0, the Popsell App can no longer be configured as a Social Commerce platform including basket and purchase tunnel. These features are deprecated in V5.0 and replaced by a combination of e-commerce widgets and the standard purchase tunnel.
Since V5.0, the native iOS App is deprecated. This App was mandatory to enable Push notifications on iOS devices.
Push Notifications have been made available by Apple through Progressive Web Apps since the iOS release in March 2023.
Scenarios
3 types of implementation are addressed by the platform, depending on which functionalities are activated. The platform covers 3 typical scenarios :
Retail and e-commerce,
Direct Selling
In V5.0 and V6.0, all CRM and emailing campaign scenarios are deprecated.
Social Commerce
Implemented in V6.0 exclusively through widgets embedded in the e-commerce Web site.
Core Features
Click on the screenshot thumbnails to display them full page.
Core | Item | Features V5.0 | Roadmap V6.0 | |
---|---|---|---|---|
COMMUNITY | Sign-in and on-boarding
| Sign-in using email/password on the Popsell App On-boarding in the Popsell App Facebook Connect, Apple connect and Google Connect are deprecated in V5.0 |
| |
Members profile
| Members profile with :
Profile can be displayed
| ![]() | TBD
| |
Members Lists and Search
| Search:
Sorting order:
| ![]() | ||
Members' Map
| Zooming and grouping members and/or stores on the map. The map can be displayed :
| ![]() | TBD
| |
Publications
|
| ![]() ![]() | TBD
| |
Community Feed
| Multiple feeds based on Hashtags or categories (not available in Widgets) | ![]() | TBD
| |
App Social features
| Only available in the App V5
Deprecated in V5.0:
| TBD
| ||
Social widgets
|
Deprecated in V5.0:
| ![]() | TBD
| |
Widget social features
|
| ![]() | TBD
| |
CONTENT | UGCs
| User Generated Content linked to a publication:
| ![]() | |
Brand content
| Brand image and video library, for re-use in publications | TBD
| ||
Products
|
| ![]() [App] ![]() [Widget] | TBD
| |
PRODUCTS | Product Catalog
|
Deprecated in V5.0
| TBD
| |
e-Shops
|
Deprecated in V5.0:
| ![]() | TBD
| |
Product pages
|
Deprecated in V5.0:
Feature in V5.0:
| ![]() | ||
Online order
|
Deprecated in V5.0: Shopping basket and tunnel (Social Commerce scenario only). The shopping tunnel is based on the Brand’s e-commerce platform which is embedded in the Popsell App. Feature in V5.0: All orders are placed via the standard e-commerce purchase tunnel. | ![]() | ||
CRM | Contacts
|
Deprecated in V5.0:
| ![]() | |
Emailing
|
Deprecated in V5.0:
| |||
AFFILIATION | Multi-channel tracking
|
More info here: Sales tracking and attribution rules | ||
CONVERSATIONS | AI Agent
|
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Community chat
|
| ![]() | TBD
| |
Widget chat
|
| ![]() ![]() | ||
Waiting List
|
| ![]() | ||
Direct requests
|
| ![]() | ||
Endless conversations
|
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NOTIFICATIONS | Email notifications
| Email notifications are sent to Visitors for missed conversation replies. Email notifications are sent to Members for new conversation requests or missed conversation replies. Deprecated in V5: Social features notifications (e.g. new comments) | ||
Push notifications
| Push notifications for new conversation requests (in the Waiting list or direct conversations). Push notifications are sent for App users only. | The Popsell App can be installed as a Progressive Web App, both on iOS and Android devices. iOS dedicated App in deprecated since V5.0 TBD:
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PERSONAL SHOPPER | Dedicated Member
|
| ![]() | |
Outbound marketing
| The Member can reach out his dedicated customers
| |||
GAMIFICATION | Score
|
Deprecated in V5.0:
| ![]() | TBD
|
Sales rights |
Deprecated in V5.0 | |||
Challenges
| Custom challenges programmed according to rules based on Member’s actions:
Note: the V5.0 Gamification Engine is the same as V4.8 | ![]() |
Available challenges in V6.0 are based on:
TBD: Possible challenges in V6.1 and further versions:
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